AI Insights · Timothy · January 2023
Top 5 Travel and Local Apps Performance in Brazil Q4 2022
Discover the performance of the top 5 travel and local apps in Brazil during Q4 2022, based on downloads and active users data from Sensor Tower.
In the fourth quarter of 2022, the top five travel and local apps in Brazil showed significant trends in downloads and active user metrics, according to Sensor Tower data.
Booking.com: Hotels & Travel saw a notable increase in weekly downloads, starting from approximately 53K at the beginning of October and peaking at nearly 250K by the last week of December. Active users also followed an upward trend, growing from about 1.68M in late September to around 2.43M by the end of December.
Hurb: Hotels, travel and more experienced fluctuations in weekly downloads. It began with roughly 34K downloads in the last week of September, surged to over 126K in mid-October, and then saw a dip to about 26K in early December before rising again to 108K by the last week of December. Active users for the app showed a steady increase, starting from 280K in late September and reaching nearly 400K by the end of December.
Airbnb maintained a consistent growth in weekly downloads. The app started with around 77K downloads at the end of September and peaked at over 127K in the final week of December. Active users also rose steadily from approximately 735K to about 1.2M over the same period.
123milhas: Voos e Hotéis showed a gradual increase in weekly downloads, starting from about 55K in late September and reaching nearly 110K by the end of December. The active user base grew from approximately 440K to over 519K during the same period, indicating a steady rise in user engagement.
Localiza - Rent a car also demonstrated positive trends. Weekly downloads increased from around 42K in late September to about 74K by the end of December. Similarly, active users rose from about 108K to approximately 161K over the quarter.
For more detailed insights and data, visit Sensor Tower.